The effects of air pollution on mood: Evidence from Twitter 2024
In this paper we investigate the effects of air pollution on public mood using sentiment analysis of geolocated social media data. We analyze approximately 7 million posts from the United States in July 2015 to assess how fluctuations in air quality influence mood. We find robust evidence that higher exposure to particulate matter leads to decreased positive sentiment and increased negative sentiment. Given the importance of mood as a factor in labor productivity, our results suggest that the short-term psychological effects of air pollution, alongside its well-documented physical health impacts, should be considered in policy discussions, as negative shifts in public mood due to poor air quality could have far-reaching economic consequences.